This class is a GO!! It's not too late to sign up. Please go to Lifelonglearning4u.com and sign up!
Click on register for classes, and search for Creative Arts and click on Art Marketing.
It's a 6 week session, starting Tuesday, March 23 - April 27, 3pm - 4:45pm. at the Jaeger Education Center, 502 Wood Rd, Louisville, KY 40222. Right off of New LaGrange Rd.
Students are asked to bring in art work so we can help you develop a pricing formula for each individual artisan. We will discuss issues like wholesale, retail, consignment, gallery sales, etc.
Also, we will discuss easy and friendly selling tips to help you become comfortable and confident.
Wednesday, March 17, 2010
"ART AS A PART OF HEALING"
Last Sunday, March 14, 2019, I went to Bridgehaven where they were having an exhibition titled, "2010 Art as a Part of Healing." Guest artist was Kim Johnson, who introduced mosaic art to the members. It was an awesome show which will occur next year around this same time.
Bridgehaven's misson is to provided community-based psychiatric rehabilitation and recovery services for adults with severe and persistent mental illness. Members are encouraged to achieve the skills to live, learn, work and socialize in their chosen environment.
They have a great staff and the members are making some wonderful art! My roommate and I bought a fiber piece of Brenda Riggs which we love! I will be contacting Brenda Riggs, Danielle Brown and Victor (not sure of last name) for an exhibition in 2011 at the Chapel Gallery in Old Louisville. Stay turned for more details!
For more details, please go to www.Bridgehaven.org
Bridgehaven's misson is to provided community-based psychiatric rehabilitation and recovery services for adults with severe and persistent mental illness. Members are encouraged to achieve the skills to live, learn, work and socialize in their chosen environment.
They have a great staff and the members are making some wonderful art! My roommate and I bought a fiber piece of Brenda Riggs which we love! I will be contacting Brenda Riggs, Danielle Brown and Victor (not sure of last name) for an exhibition in 2011 at the Chapel Gallery in Old Louisville. Stay turned for more details!
For more details, please go to www.Bridgehaven.org
Wednesday, March 10, 2010
10 TIPS TO GET PEOPLE INTO YOUR BOOTH
1. Have a vase of fresh cut flowers and a handcrafted bowl of candies to welcome your customers.
2. Display a large photo of your best piece.
3. You need good lighting. Only purchase white tents.
4. You need to make your booth wheelchair accessible.
5. Use color to bring catch the eye.
6. Signage with your name, tag line, city and state.
7. Be ready to demonstrate or do a show and tell.
8. Overall booth presentation is a must.
9. Make sure you are visible, tidy and appropriately dressed.
10. Smile
2. Display a large photo of your best piece.
3. You need good lighting. Only purchase white tents.
4. You need to make your booth wheelchair accessible.
5. Use color to bring catch the eye.
6. Signage with your name, tag line, city and state.
7. Be ready to demonstrate or do a show and tell.
8. Overall booth presentation is a must.
9. Make sure you are visible, tidy and appropriately dressed.
10. Smile
Monday, March 8, 2010
5 MARKETING TIPS FOR A NEW BUSINESS
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Thursday, March 4, 2010
KENTUCKY CRAFTED: THE MARKET
One of the best show in the Nation!!
For a sneak peek at the schedule of activities and list of exhibitors at Kentucky Crafted: The Market, go to www.kycraft.ky.gov.
The award-winning arts marketplace will be open March 6-7, 2010, at the Kentucky Exposition Center, South Wing B, Louisville, Ky. Kentucky Crafted: The Market offers shoppers a wide variety of original work, from paintings and mixed-media art to jewelry, bath and beauty products, clothing, fashion accessories, dolls, toys and games, home décor, objets d'art, furniture and garden sculpture. The show also features books, CDs by Kentucky musicians, DVDs by Kentucky filmmakers and delectable foods by Kentucky Proud food producers.
The theme of this year's market is ART FULL LIFE, and each day offers a full schedule of arts activities and performances. With two stages for musical performances and interactive programs, a children's activity area and a film screening room, there is something for everyone.
Kentucky Crafted: The Market, now in its 28th year, is produced by the Kentucky Arts Council, the state arts agency that creates opportunities for Kentuckians to value, participate in and benefit from the arts. Kentucky Arts Council funding is provided by the Kentucky General Assembly and the National Endowment for the Arts.
KENTUCKY CRAFTED: THE MARKET Kentucky Exposition Center, South Wing B Louisville, Ky.Open to the Trade:Thursday, March 4, 2010, 1 p.m. – 7 p.m. ESTFriday, March 5, 2010, 9 a.m. – 6 p.m.Registration required. Buyers must show two forms of business identification. To register, go to http://artscouncil.ky.gov/forms/Market10BuyerReg.htm. Open to the Public: Saturday, March 6, 2010, 9 a.m. – 6 p.m.Sunday, March 7, 2010, 10 a.m. – 5 p.m.Admission is $8 for adults. Children 15 and under free. Get $3 off admission with coupon from www.kycraft.ky.gov. Parking at Kentucky Exposition Center is $6.
For a sneak peek at the schedule of activities and list of exhibitors at Kentucky Crafted: The Market, go to www.kycraft.ky.gov.
The award-winning arts marketplace will be open March 6-7, 2010, at the Kentucky Exposition Center, South Wing B, Louisville, Ky. Kentucky Crafted: The Market offers shoppers a wide variety of original work, from paintings and mixed-media art to jewelry, bath and beauty products, clothing, fashion accessories, dolls, toys and games, home décor, objets d'art, furniture and garden sculpture. The show also features books, CDs by Kentucky musicians, DVDs by Kentucky filmmakers and delectable foods by Kentucky Proud food producers.
The theme of this year's market is ART FULL LIFE, and each day offers a full schedule of arts activities and performances. With two stages for musical performances and interactive programs, a children's activity area and a film screening room, there is something for everyone.
Kentucky Crafted: The Market, now in its 28th year, is produced by the Kentucky Arts Council, the state arts agency that creates opportunities for Kentuckians to value, participate in and benefit from the arts. Kentucky Arts Council funding is provided by the Kentucky General Assembly and the National Endowment for the Arts.
KENTUCKY CRAFTED: THE MARKET Kentucky Exposition Center, South Wing B Louisville, Ky.Open to the Trade:Thursday, March 4, 2010, 1 p.m. – 7 p.m. ESTFriday, March 5, 2010, 9 a.m. – 6 p.m.Registration required. Buyers must show two forms of business identification. To register, go to http://artscouncil.ky.gov/forms/Market10BuyerReg.htm. Open to the Public: Saturday, March 6, 2010, 9 a.m. – 6 p.m.Sunday, March 7, 2010, 10 a.m. – 5 p.m.Admission is $8 for adults. Children 15 and under free. Get $3 off admission with coupon from www.kycraft.ky.gov. Parking at Kentucky Exposition Center is $6.
Wednesday, March 3, 2010
First Marketing Class for Spring 2010
Since I had been sick the class was delayed 2 weeks. I finally got the class off the ground yesterday with 3 students. Stephanie Alllison, painter from Shelbyville who brought an impressive portfolio of "Pet and People Portraits" in oil, acrylic and watercolor. Spikeart, who has a studio at Mellwood Art Center calls his paintings "Fun Art!" I would describe his work as folksy and humorous! Anne Marie Alexander, fiber artists, could not make it due to a sick animal. I can't wait to see her work next week!
We talked about having an internet presence; such as web sites, blogs, twitter, facebook and the like; critiqued business cards and brochures and shared tons of information about marketing strategies!
It's not too late to join us! I am having a variety of classes, one following the other on the Tuesdays from 1-3pm. Give me a call and learn more: 502-637-8676 or email: cundiff222@aol.com, www.paulacundiff.com.
We talked about having an internet presence; such as web sites, blogs, twitter, facebook and the like; critiqued business cards and brochures and shared tons of information about marketing strategies!
It's not too late to join us! I am having a variety of classes, one following the other on the Tuesdays from 1-3pm. Give me a call and learn more: 502-637-8676 or email: cundiff222@aol.com, www.paulacundiff.com.
Saturday, February 20, 2010
SOMEONE COPIED MY ART WORK!!!!
Has anyone ever tried to copy your art work? Some people say, its a compliment, i say, "hog wash"! It happened to me and I assure you, it wasn't a compliment.
An artist friend of mine, called to tell me that someone had "copied" my art and it was on display at a local craft store. I didn't give it much thought, until I happened to go into that craft store and saw it for myself .......and I was apalled! I had been successfully selling my art on the art fair circuit and I told all my customers that my designs were original. This incident challenged my integrity and I did not handle it well.
I argued and argued with the sales lady and made quite a stir, even my friend who was with me had to walked away. This sales clerk would not back down and I kept getting more livid by the second. Thank God, I left the store but in a rage.
I knew once I slept on this, I could figure out what went wrong and I would correct it first thing in the morning. I did not get much sleep that night but I got the answer. Once refreshed and removed from the ignorant sales clerk I got clarity on how to handle this situation. I was not going to shove it under the carpet, I was going to write a letter to the manager (not the sales clerk) and let them know I meant business.
I let them know who I was in the art community and dropped names of galleries and associations I have been a part of for many years. I told them I had documentation (slides) of all my work and that I could prove that this was a "copy" in a court of law. In return, all I was asking them to do was to take down the "copied" art work which was displayed in their store immediately.
My friend went in the store a few days after I had written the letter and she said they had removed the "copy" from their display. I was happy and learned a valuable lesson. You must speak with the right party, at the proper time with documentation. Had the craft store not have been cooperative, I would have contact my art attorney, Kyle Citrynell (Citrynell@derbycitylaw.com) to write a letter on my behalf.
Hope this story helps you from making a fool of yourself like I did!! Be encouraged!!
An artist friend of mine, called to tell me that someone had "copied" my art and it was on display at a local craft store. I didn't give it much thought, until I happened to go into that craft store and saw it for myself .......and I was apalled! I had been successfully selling my art on the art fair circuit and I told all my customers that my designs were original. This incident challenged my integrity and I did not handle it well.
I argued and argued with the sales lady and made quite a stir, even my friend who was with me had to walked away. This sales clerk would not back down and I kept getting more livid by the second. Thank God, I left the store but in a rage.
I knew once I slept on this, I could figure out what went wrong and I would correct it first thing in the morning. I did not get much sleep that night but I got the answer. Once refreshed and removed from the ignorant sales clerk I got clarity on how to handle this situation. I was not going to shove it under the carpet, I was going to write a letter to the manager (not the sales clerk) and let them know I meant business.
I let them know who I was in the art community and dropped names of galleries and associations I have been a part of for many years. I told them I had documentation (slides) of all my work and that I could prove that this was a "copy" in a court of law. In return, all I was asking them to do was to take down the "copied" art work which was displayed in their store immediately.
My friend went in the store a few days after I had written the letter and she said they had removed the "copy" from their display. I was happy and learned a valuable lesson. You must speak with the right party, at the proper time with documentation. Had the craft store not have been cooperative, I would have contact my art attorney, Kyle Citrynell (Citrynell@derbycitylaw.com) to write a letter on my behalf.
Hope this story helps you from making a fool of yourself like I did!! Be encouraged!!
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